Alpha: Developing a Digital Assistant on Facebook

This spring, we started developing the Alpha page on Facebook, and in this post, we’ll tell you more about it.

Now it is more than just a project – Alpha is becoming a digital entity that acts independently and evolves in real time.

On the profile, you can see AI-generated texts and videos about Alpha’s journey: what it notices, how it develops, and what new things it learns.

The page is a separate platform within the ecosystem. Here we are exploring:

• how AI agents can engage in dialogue on behalf of a brand;
• which interaction formats work best;
• how perception of digital entities is changing in the mass market.

Alpha helps us develop new forms of communication between humans and artificial intelligence. This is a step toward the ecosystem of the future, where everyone will have their own personal AI assistant.

«In a few years, everyone will be able to have their own personal artificial intelligence – a digital copy of their identity, available at home and at work,» – noted Alexey Ognev, CEO of DigiU.

Subscribe to Alpha and join the content contest today

To share the news, please enter your Personal Account!

Log in to your account